Descrición

This system makes it possible to:

• Having a systematised monitoring and intelligence process.
• Implementing the standard UNE 166006.
• Capturing information procedurally.
• Analysing and understanding events in real time.
• Facilitating interactions with visitors and the environment.
• Supporting the decisions of destination managers.
• Enabling the improvement in quality of tourist experiences in smart destinations.
• Organising the digital data layers at the destination.
• Advancement in the structuring of a Smart Destination Office.
• Phase prior to implementation of the technological platform.
• Establishing an indicator dashboard.
• Knowing trends and alerts that can be applied at the destination.
• Establishing more dynamic, better targeted promotional strategies.
• Having knowledge to develop different tourism products.
• Monitoring the competition.
• Collecting data from internal city objects: hotels, museums, tourist offices, etc.
• Establishing the destination’s semantic.