Deskribapena

Braintrust focuses on travellers’ trips from start to finish, improving experiences, satisfaction and recommendations, encouraging tourists to return, and increasing their spending. This boosts local economies, protects tourism capital and brings regions together, with sustainability as the goal.

Solutions are tailored for each customer, responding to very specific needs and making each project unique:

Strategies and Tourism Development

• Offices to design, implement, execute, assess and monitor nextgeneration plans.
• Strategic sustainable tourism plans.
• Creating and supporting a report to fund SETUR’s programme of sustainable tourism plans for destinations.
• Destination commercialisation and promotion strategies.
• Marketing plans.
• Repositioning the destination’s brand.
• Premiumisation strategies.
• Creating a product club.
• Product design, launch and testing.
• Communication plans.
• Deseasonalisation policies.
• Plans to attract and develop MICE tourism.

Destination experience

• Design of the traveller experience.
• Review, update and revitalisation of products.
• Diversification of tourist attractions.
• Training models and plans.

Digitalisation and Transformation Strategies

• Analysis and implementation of augmented reality solutions.
• Design of user experiences and modernisation of apps.
• Development of tourist management dashboards.
• Gamification strategies.